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Privacy Policy

Privacy Policy

This Privacy Policy describes how your personal information is collected, used and shared when you visit love-deluxe.co.uk (the "Site") or make a purchase..

The personal information we collect
When you visit the Site, we automatically collect certain information about your device, including information about your web browser, IP address, time zone and some of the cookies installed on your device. In addition, when you visit the Site, we collect information about the different web pages or products you visit, the websites or search terms that link you to the Site, and information about the way you interact with the Site. We refer to this automatically collected information as "device information".

We collect information on devices that use the following technologies:
- Cookies" are data files that are placed on your device or computer and often contain an anonymous unique identifier. For more information on cookies and how to disable them, please visit http://www.allaboutcookies.org.
- Log files" track actions on the site and collect information such as your IP address, browser type, internet service provider, referring/exit pages and timestamps.
- Web beacons", "tags" and "pixels" are electronic files used to record information about how you visit the site.

In addition, when you make or attempt to make a purchase on the Site, we collect certain information about you, including your name, billing address, shipping address, payment information (including credit card numbers), e-mail address and telephone number. We refer to this information as "order information".

When we refer to "Personal Information" in this Privacy Policy, we are referring to both device information and order information.

By using our website, you (the visitor) consent to third parties processing your IP address to determine your location for currency conversion purposes. You also agree to this currency being stored in a session cookie in your browser (a temporary cookie that is automatically deleted when you close your browser). We do this to ensure that the selected currency remains selected and consistent when browsing our website, so that prices can be converted to your local currency (that of the visitor).

How do we use your personal data?
We generally use the order information we collect to fulfil orders placed through the Site (including processing your payment details, arranging shipment and providing you with invoices and/or order confirmations). In addition, we use this order information for :
- Communicate with you ;
- examine our orders to detect any risks or fraud; and
- Lorsque cela est compatible avec les préférences que vous nous avez communiquées, vous pouvez nous fournir des informations ou de publicité concernant nos produits ou services.

We use the device information we collect to help us detect potential risks and fraud (in particular, your IP address) and, more generally, to improve and optimise our site (for example, by generating analyses of how our customers navigate and interact with the site, and to evaluate the success of our marketing and advertising campaigns).

Sharing your personal information
We share your personal information with third parties to help us use your personal information as described above. For example, we use Shopify to power our online shop - you can learn more about how Shopify uses your Personal Information here: https://www.shopify.com/legal/privacy. We also use Google Analytics to help us understand how our customers use the Site - you can find out more about how Google uses your Personal Information here: https://www.google.com/intl/en/policies/privacy/. You can also opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.

Finally, we may also share your personal information to comply with applicable laws and regulations, respond to a subpoena, search warrant or other legitimate request for information we receive, or otherwise protect our rights.

Behavioural advertising
As described above, we use your personal information to provide you with targeted advertising or marketing communications that we believe may be of interest to you. For more information on how targeted advertising works, please visit the Network Advertising Initiative ("NAI") education page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.

You can choose not to receive targeted advertising by using the links below:
- Facebook : https://www.facebook.com/settings/?tab=ads
- Google : https://www.google.com/settings/ads/anonymous
- Bing : https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads

In addition, you may opt-out of some of these services by visiting the Digital Advertising Alliance opt-out portal at http://optout.aboutads.info/.

Do not follow
Please note that we do not change the data collection practices on our site and we do not use practices when we see a "Do Not Track" signal from your browser.

Your rights
If you are a European resident, you have the right to access the personal information we hold about you and to request that this information be corrected, updated or deleted. If you wish to exercise this right, please contact us using the contact form below.

General terms and conditions for text marketing
We use an SMS platform, which is subject to the following terms and conditions. By choosing to participate in our text marketing and notifications, you agree to these terms and conditions.
By entering your phone number at checkout and initiating a purchase, subscribing via our subscription form or a keyword, you agree that we may send you text messages (for your order, including abandoned cart reminders) and SMS marketing offers. You acknowledge that consent is not a condition of purchase.
Your phone number, name and purchase details are shared with our SMS platform "SMSBump Inc, a European Union company headquartered in Sofia, Bulgaria, EU. This data is used to send you targeted marketing messages and notifications. When sending SMS messages, your telephone number is passed on to an SMS operator for delivery.
If you wish to opt-out of receiving SMS marketing messages and notifications, please respond STOP to a mobile message sent by us or use the opt-out link provided in one of our messages. You understand and agree that alternative means of unsubscribing, such as the use of alternative words or requests, will not be considered a reasonable means of unsubscribing. Message and data rates may apply.
If you have any questions, please text "HELP" to the phone number from which you received the messages. You can also contact us for more information. If you wish to unsubscribe, please follow the procedures above.

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